Everything in one place
Club Central is a fully integrated and club wide solution for the administration, enabling active and reactive management to live data.
Ticket Sales And Management
The Problem
Inconsistent Ticket Sales
Struggling with unpredictable attendance and last-minute sales spikes?
High Ticketing Transaction Costs
Losing revenue due to excessive fees from third-party ticketing platforms?
Clunky Buying Experience
Fans frustrated by slow, outdated, or overly complicated ticket purchasing processes?
Limited Sales & Pricing Flexibility
Unable to run promotions, early-bird discounts, or dynamic pricing adjustments in real time?
Lack of Data on Buying Behaviour
No insight into when, how, or why fans purchase tickets, making it hard to optimise sales?
Difficult Ticket Distribution & Resale
Challenges with managing season tickets, transfers, or last-minute resale options?
The Solution
Club Central helps sports clubs sell more tickets, reduce transaction costs, and create a seamless buying experience for fans. Our platform integrates ticketing, pricing strategies, and fan data insights, allowing clubs to maximise revenue while making it easier than ever for supporters to secure their seats.

At Fixtures Digital, we provide a fully integrated ticketing solution, combining dynamic pricing, online & mobile sales, and real-time reporting. Whether it’s season tickets, single-match sales, or hospitality packages, we help clubs optimise their ticketing strategy, drive attendance, and enhance fan engagement.
Key Features
  • Optimised Ticket Sales
  • Seamless Fan Experience Promotions
  • Lower Transaction Costs
  • Data-Driven Sales Strategy
  • Automated Ticket Distribution
  • Integrated Match Day Entry
Management & Stakeholder Reporting
The Problem
Lack of Real-Time Visibility
Struggling to access up-to-date financials, fan engagement trends, or operational performance data?
Disjointed Reporting Systems
Wasting time gathering information from multiple, disconnected platforms?
Slow & Complex Decision-Making
Making strategic choices without reliable, real-time insights?
Revenue & Budget Uncertainty
Finding it hard to track income streams across ticketing, sponsorship, hospitality, and merchandise?
Governance & Compliance Challenges
Difficulty preparing reports for league requirements, IMG ratings, and financial oversight?
Unclear Stakeholder Communication
Struggling to provide clear, data-backed reports to owners, investors, or governing bodies?
The Solution
Club Central gives sports clubs a complete, real-time view of their performance, helping decision-makers track key metrics, optimise operations, and drive revenue growth. Our platform integrates financial, commercial, and operational data, ensuring clubs can make informed, data-driven decisions at every level.

We provide an advanced reporting and analytics system, combining financial insights, fan engagement data, and operational performance metrics into a single, easy-to-use dashboard. Whether it’s board-level decision-making, financial planning, or commercial strategy, we help clubs stay ahead with clear, actionable insights.

Our customisable dashboard gives clubs a real-time overview of all key data in one place. From ticket sales and sponsorship revenue to stadium operations and fan engagement, club executives can quickly access, analyse, and act on the most important performance metrics without digging through spreadsheets or disconnected systems.
Key Features
  • Real-Time Performance Tracking
  • Integrated Reporting
  • Customisable Live Dashboard
  • Data-Driven Decision Making
  • Revenue Forecasting & Budgeting
  • Governance & Compliance Reporting
  • Stakeholder-Friendly Visuals
Hospitality Management
The Problem
Chaotic Booking Management
Struggling to access up-to-date financials, fan engagement trends, or operational performance data?
Long Queues & Slow Service
Fans frustrated by delays in food & drink orders, leading to lost sales and a poor matchday experience
Disjointed Ticketing & Hospitality
Hospitality guests confused by separate ticketing and access processes, causing delays and friction at check-in
Underutilised Venue Spaces
Finding it difficult to sell or manage non-matchday events, missing out on additional revenue
Lack of Data on Hospitality Guests
No insights into spending habits, making it hard to personalise offers or tailor premium experiences
Cumbersome Payment Processes
Struggling with manual reconciliation of hospitality payments, leading to errors and financial inefficiencies
The Solution
We provide a fully integrated hospitality management system that brings together ticketing, reservations, food & beverage ordering, and payment processing into one seamless platform.

Whether it’s VIP suites, corporate hospitality, or matchday experiences, we make it easy for clubs to manage hospitality packages, personalise guest interactions, and track key data insights. Our goal is to ensure an effortless experience for both staff and guests while unlocking new revenue opportunities for the club.
Key Features
  • Hospitality Booking & Management
  • Food & Beverage Ordering & Payment
  • Integrated Ticketing & Access
  • VIP & Corporate Hospitality
  • Data-Driven Insights
  • Multi-Event Management
Match Day Management & Stadium Entry
The Problem
Long Queues & Bottlenecks
Fans frustrated by slow entry processes, leading to delays, complaints, and a poor first impression
Ticket Scanning Issues
Manual checks or unreliable scanners slowing down entry and causing crowd build-ups
Poor Security & Access Control
Struggling to track stadium capacity and control restricted access areas in real-time
Lack of Real-Time Data
No visibility into entry rates, crowd movements, or potential congestion points, making response times slow
VIP & Hospitality Entry Confusion
VIPs and corporate guests receiving inconsistent entry experiences, impacting their satisfaction
Stadium Staff Overwhelmed
Stewards and security teams working with disconnected systems, making coordination difficult
The Solution
Fixtures Digital simplifies match day operations, ensuring seamless stadium entry, efficient crowd management, and a top-tier fan experience. Our integrated platform links ticketing, access control, and real-time crowd insights, reducing delays, improving security, and maximising match day revenue.

At Fixtures Digital, we provide an all-in-one match day management system, combining mobile ticket scanning, real-time entry tracking, and operational coordination tools. Whether it’s general admission, VIP access, or stadium security, we help clubs streamline their entry processes, improve fan flow, and deliver a hassle-free match day experience.
Key Features
  • Fast & Secure Stadium Entry
  • Real-Time Crowd Management
  • Integrated Security & Access Control
  • VIP & Hospitality Entry Management
  • Operational Coordination Tools
  • Data-Driven Insights
Club Wide Focus
Operations Director
Ensures that online and in-stadium retail operations run smoothly, with minimal staff workload.
Commercial Director
Focused on maximising sponsorship value and increasing revenue from brand partnerships.
Event Coordinator
Manages match day logistics, ticket scanning processes, and VIP entry.
Security Manager
Oversees stadium access control, restricted areas, and safety compliance.
Operations Department
Commercial Department
Finance Department
The Future Of Sponsor Central
Our product roadmap is bubbling over with more ways to assist and integrate more business units into Club Central including, but not limited to:
• Finance & Accounting Integration
• Stadium Facilities Management
• Event Sales & Management
• Merchandise Sales
• Marketing Analytics and Campaign execution
Contact
Our sales team is ready to answer any of your questions and find the perfect solution for your fan engagement needs
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